Kitchthe technology startup based in Lisbon whose mission is to help restaurants to going digital without losing their independenceappoints Paula Rodríguez Otaola as its new responsible in Spain. This appointment certifies the Portuguese company's commitment to build a solid presence in the Spanish market, and provide control and independence to local restaurants that want to grow their digital business.
Paula Rodriguez will lead Kitch's expansion in Spain, where the company is already working on Barcelona, Madrid, Malaga, Valencia, Bilbao, Palma de Mallorca, Vigo, Vitoria, San Sebastian and Valladolid.
"The quality of our gastronomy makes us proud and the restaurants contribute to the identity of the neighbourhoods in which they are located. That's why we want Kitch to be their trusted partner in the online space. I look forward to working with the local team to support the digitalisation of the sector, which is so necessary to keep their businesses open, grow and stay in touch with their loyal customers," he says. Paula Rodríguez, head of Kitch in Spain.
Prior to joining the company, Paula worked at Deliveroowhere he participated first-hand in the delivery ecosystem in Spain and witnessed the evolution of the sector, which, in the last few years, has become an important part of the over the past decade has grown by 10% on an annual basis. Previously he held various positions in L'Oreal and Mondelez.
