Kitchthe technology startup based in Lisbon whose mission is to help restaurants to going digital without losing their independenceappoints Paula Rodríguez Otaola as its new responsible in Spain. This appointment certifies the Portuguese company's commitment to build a solid presence in the Spanish market, and provide control and independence to local restaurants that want to grow their digital business.
Paula Rodriguez will lead Kitch's expansion in Spain, where the company is already working on Barcelona, Madrid, Malaga, Valencia, Bilbao, Palma de Mallorca, Vigo, Vitoria, San Sebastian and Valladolid.
“La calidad de nuestra gastronomía nos hace sentir orgullosos y los restaurantes contribuyen a forjar la identidad de los barrios en los que se encuentran. Por eso queremos que Kitch se convierta en su socio de confianza en el espacio online. Estoy deseando trabajar con el equipo local para apoyar esa digitalización del sector, tan necesaria para mantener sus negocios abiertos, crecer y seguir en contacto con sus clientes más fieles”, afirma Paula Rodríguez, head of Kitch in Spain.
Prior to joining the company, Paula worked at Deliveroowhere he participated first-hand in the delivery ecosystem in Spain and witnessed the evolution of the sector, which, in the last few years, has become an important part of the over the past decade has grown by 10% on an annual basis. Previously he held various positions in L'Oreal and Mondelez.
