Choví presents "Morter d'Or", the contest that will award the falla with the best "esmorzaret fallero 2025" and that puts in value this custom so deeply rooted in the Valencian Community. The winner will be chosen from among five finalists on 16th March in front of the prestigious jury headed by Paco Alonso, founder of Cacau d'Or and Cultura de l'esmorzar.